What is the future of live commerce?
Live commerce in China is already a 4.9 trillion yuan industry, but the wave is just beginning in the rest of the world. As more and more people move to online shopping, we expect to see video commerce play a huge role in retail.
The indicators are already visible. Since the start of the pandemic, live commerce has already grown by 76% - that’s huge! – and we’ve just begun. The numbers for video consumption and eCommerce are blowing up, and 5G is going to play a big role in pushing those charts even higher.
Where does SWIRL see itself in five years?
Why is it always the candidate that gets asked this question, and not the company? We want to find people who grow with us, so it’s only fair that we tell you where we’re going, and you can decide if you want to join us.
We’re building SWIRL for the world, and so we’re aiming for complete global domination. It’s that simple.
SWIRL already has a presence in India, USA, Brazil and Dubai. Our clients are from Europe, APAC, Middle East, and India, and we’re planning on setting up physical presences in all these locations.
We’re working towards being one of the top 3 live video selling brands in the world, and it’s going to take a lot of hard work and smart innovation to get there.
As we see it, the journey is going to be as much fun as getting to the destination. Coming along for the ride?
What is it like to work at SWIRL?
We’re a close-knit team and we love good food, chai breaks and ice-cream treats. Oh, and we work pretty hard too!
As a young brand, we offer plenty of scope for self-learning, experimentation, skill development, and working across functions. In fact, we prefer it if everyone is involved and up to date with what the other teams are doing.
While work and growth are important, we pride ourselves on prioritising the mental health and wellbeing of our team. We encourage making time for hobbies, family and social life, and the development of interests, because we firmly believe it makes for a happier and healthier team.
We’re also inclusive and diversity-friendly. When you work at SWIRL, you’ll be respected for your authenticity, your integrity, your talent, and your effort.
