UGC empowers businesses to strengthen their brand and connect with customers genuinely. From product reviews to social media shares, UGC leverages customer voices for powerful and authentic marketing. Learn how to harness its benefits in this guide.

As 2024 dawns, e-commerce is gearing up for major shifts. Embrace trends like shoppable videos for frictionless buying, personalized experiences for deeper engagement, and live commerce for real-time connection.