VIVO was looking to strengthen customer engagement and increase online sales.
Swirl drafted a strong livestreaming plan around the launch of a new product:
Gamification + polls to increase engagement
Discounts and offers to boost conversion rates
A relevant, timely Diwali campaign
Post-event retargeting to gather data and predict trends
A completely native interface to increase brand recall
For the livestream, in-store product experts launched the new phone with:
Live demos and interaction
Unboxing and real-time reviews
After seeing the exponential increase in revenue and engagement during their initial subscription, VIVO extended their contract with SWIRL for 2 full years. We look forward to reaching great heights with the team.